CRM Manager

  • Marketing
  • Berlin, Germany

CRM Manager

Job description

Grover is a fresh alternative to buying

Through us, you can subscribe to the latest tech instead of buying, and give things back at any time. We're on a mission to reinvent consumption, go easier on the world's resources, and make innovative tech products accessible to everyone.

Job responsibilities

  • You will own email marketing for Grover, identifying and implementing campaigns that drive increases in CLTV, activation rate and more

  • You will design and implement campaigns, coordinating the process from concept to content delivery

  • You will manage the email calendar and balance the range of communications we send from product, revenue, marketing and partner perspectives

  • You will analyse the effectiveness of your campaigns and set up a system of ongoing optimisations and testing

  • You will work with the rest of the marketing and product team to build and segment the overall database

  • You will evaluate and implement CRM tooling that sets us up for scaling

  • You will improve the technical side from deliverability perspective

  • You will help to implement a push notification program for upcoming mobile clients, ensuring all customer communications are timely and relevant, regardless of platform

  • You will work with the rest of the marketing team to ensure an amazing and consistent customer experience across all touchpoints


Your Profile

  • You have 1-3 years working experience in email marketing or growth

  • You have proven experience driving growth at a similar consumer business

  • You are creative in your solutions and data-driven in your analysis of their performance

  • You are detail oriented but can find the balance between perfect and execution

  • You know all the ESPs in the game and have a strong opinion about which ones are best for the job

  • You are comfortable writing copy in English and German

  • You can be hands on with HTML and email design

  • You have excellent communication and project management skills

What we offer you:

  • Team Events

  • Fresh Fruit & Drinks

  • A fun workplace

  • Open minded variety of nationalities

  • Modern, spacious office located in central Berlin

  • Ownership of your work

  • Entrepreneurial responsibility and flat-hierarchies


About us

Want to work with a small but very effective team, and help us change the world of consumption? Then you're in the right place. At Grover, we value entrepreneurship, intelligence, and speed in everything we do. We're a team of over 40 creative minds, from more than 16 countries – which means our aims, beliefs, and ways of working are influenced by many different perspectives. In our HQ, in Berlin Mitte, there's no room for hierarchy, and plenty of space for fun, collaboration, and rethinking the way the world does things.